By: Lathan Gil
107.7 The Bronc is having a very eggtastic event happening on Tuesday, April 15! It is the annual Eggscellent Egg Hunt! The students at The Bronc will be laying 10,000 eggs across the Campus Mall (located across from Dalys and the SRC) for students to win over $40,000 in prizes, including two HDTV’s, a Royal Caribbean cruise to The Bahamas courtesy of Josh Harry Travel and, new this year, a 2.5 carat diamond pendant from Peroni’s Hidden Treasures.
Best Damn Sports Report anchor Ben Shinault ‘26, who was in the bunny suit during last year’s egg hunt Taking pictures with the kids and the organizations was very fun. Most of the work came before the day of the egg hunt. All of the social media, the countdown, and all that was very fun.
Marketing The Egg Hunt On Our Socials!
There are three things that go into the preparation for the egg hunt. The prizes, the eggs, the social Media. Social Media Director Emily O’ Connor ‘26, has created the social media for the Eggscellent Egg Hunt the past two years, and it has been a unique experience every time. “John [Mozes] loves the countdowns, so we did a 10 day countdown teasing the prizes, the food that’s coming, and hyping things up, overall. Last year was the first time I did the social media by myself, Adult Swim was very popular so we had some themes of that on the social media.”
In terms of social media, O’ Connor believes promoting past events like 107.7 The Bronc’s Scream Screen was less difficult than marketing and branding for the Egg Hunt. “Feeding into the fear, fun, and spooky stuff for Scream Screen made creating the social media easier. For the egg hunt it’s a lot harder, because we don’t have the fear and gore of Scream Screen.”
We’re Prepared For You To Have Fun!
Rosalyn Tiangco ‘26, the current Student General Manager at The Bronc, really wants students to have fun. “I love seeing and knowing that this event could be something that makes someones day, week, or semester. But we need everyone to focus.”
The workload varies depending on what you are assigned to do at the Eggscellent Egg Hunt. Other student executive staff members like Production Director Alli Burton has had something different to do every year: “I’ve worked with the Egg Hunt for the past two years, and each year I’ve helped around doing different things to prepare. My freshman year I scooped water ice and ran an inflatable game. And then my sophomore year I was part of social media and I ran the photo booth with my roommate! It’s always so fun to see the entire campus have a smile on their faces when we run this event and it shows how much hard work we put into crafting and producing this fun event.”
There are 10,000 eggs on the Campus Mall, and every student worker at The Bronc has a job to do. According to co-Production Director Claire Palmer ‘25, it’s not all work and no play, “From the GM, Student GM, and Assistant GM doing most of the paperwork, checking the prizes, and checking with sponsors, to the staff members who are doing social media, The Egg Hunt, will be a day for guaranteed joy.”
Along with the Egg Hunt, and all the different prizes students can win including a CRUISE and a DIAMOND, there are also eight food trucks, games, inflatables and other activities, plus therapy dogs, puppies to adopt and our annual petting zoo, along with many other surprises.
After the Eggscellent Egg Hunt, there is the Spring For Life Blood Drive, which is a collaboration between The Bronc and Miller-Keystone Blood Center, and Crusin’ From Commencement, where undergraduate and graduate students, who are eligible to walk at Commencement in May, can submit a two and a half minute video about their experience at Rider to win a car, a cruise or a car! But for now, get ready, because The Eggscellent Egg Hunt is coming up! Lets see how many eggs you can find on Tuesday, April 15, from 11am – 2pm on the Campus Mall.